Season 02, Episode 08 -“Battles in Cyberspace″
Poundworld boss Chris went into partnership last year with his former rival, Poundland founder Steve Smith, to launch an online pound shop. After six months, their business relationship has ended. Steve might think that Chris has turned his back on online retail, but he'd be wrong. Instead, Chris has decided that Poundworld should go solo, and is launching a brand new website, poundworldplus, with his in-house team.

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Pound.Shop.Wars.S02E08.HDTV.x264-C4TV
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Season 02, Episode 07 -“A Frozen Frenzy″
Poundworld boss Chris is setting out to prove they're no Mickey Mouse operation. He's done a huge deal allowing him to manufacture a range of genuine Disney products promoting the latest smash-hit film, Frozen. Chris can't believe that, from starting off on a single market stall in Wakefield, he now finds himself signing deals with the mighty Disney Corporation.
There are strict rules on branding and the quality Poundworld must adhere to. It's head buyer Nicola's job to spearhead this company first and try to turn movie magic into pound shop gold, but the sudden popularity of Frozen means there are just a few months to source, manufacture and ship 80 new products from China, in time for the run-up to Christmas. While Poundworld wait for this huge order, back on Britain's high streets, everyone else is cashing in and selling out. Arch-rivals Poundland have managed to get their hands on a small range of Frozen products weeks before any other pound shop.

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Pound.Shop.Wars.S02E07.HDTV.x264-C4TV
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Pound.Shop.Wars.S02E07.720p.HDTV.x264-C4TV
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Season 02, Episode 06 -“South Coast Invasion″
Along the south coast, Poundworld's rivals outnumber the chain by 70 shops to zero. It's something boss Chris is desperate to rectify. In Yorkshire, Chris's office has turned into a war room, as plans are afoot for a full-scale invasion.

Chris wants to muscle in on his competitors' heartland by opening ten new shops around the south coast. The tip of his southern empire is currently in Crawley. With pride at stake, Chris flies in from his Yorkshire base, straight to the battleground to launch a one-man charm offensive. Once again, the 'too posh for a pound shop' debate explodes, as Chris tries to move into an empty unit in the very upmarket town of Sevenoaks, and locals stage a full-scale revolt. Chris believes no town in the country is too posh for Poundworld, but sadly the landlord in Sevenoaks decides to lease the property to Nando's instead.

In Brighton, local bargain hunters can already choose between two 99p Stores and three Poundlands. Chris and Mark have come to see what they are up against. The site in Brighton should be Chris's first on the south coast, and it's being readied for their arrival. But again, the deal falls through, and Chris is left with just his new Southampton store.

99p Stores and Poundland already have seven shops in Southampton, and there are signs that shoppers are suffering from pound shop fatigue. Will Chris be able to convince customers to give his brand a chance?

Area manager Charlie will be looking after Chris's most southerly outposts. He's been handpicked to lead the south coast charge because he's even more of a perfectionist than Chris. But Charlie will have his work cut out. Down south, Poundworld faces something of an identity crisis because shoppers just don't know the brand.

Keep your friends close... and your competitors even closer. Always with an eye to the main chance, Chris launches a wholesale business to supply other discount shops and traders. Sales hit £7 million annually. Many clients are competitors on the high street. Zaffer, who appeared in the first series of Pound Shop Wars, runs two independent pound shops in Peterborough and decides to become a customer of Poundworld's wholesale products. It's not just pound shops which want to buy Chris's products wholesale. SWAG salesman Jack starts to flog his items, including a budget selfie stick, to bingo halls and market stalls.

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Pound.Shop.Wars.S02E06.HDTV.x264-C4TV
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Pound.Shop.Wars.S02E06.720p.HDTV.x264-C4TV
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Season 02, Episode 05 -“Halloween High Jinks″
Seasonal sales can make or break a pound shop. In the last few years, flogging fake blood and cut-price costumes has made monster Halloween sales for Poundworld boss Chris. This year, he's decided the company will create their own friendly Halloween characters to try to generate multi-sales within each store. With 500 different products, it'll be their biggest ever range.

Welsh regional manager Dave thinks that Halloween might be just the boost he needs for his struggling flagship Cardiff store. Seven weeks ago, Chris opened one of his most expensive branches in the middle of a city-centre, upmarket shopping center. With its prime location, the store opened with a big fanfare and even bigger expectations, but as the excitement of the grand opening slipped away, so too did manager Duncan's sales.

Compared to bustling city centre stores, Andrea's store on a retail park in Swansea gets far fewer customers, but the spend per basket is high. Dave decides to encourage both shops to up their game by pitting the staff in Cardiff against their rivals in Swansea, to see who can achieve the highest number of sales of Halloween products.

With the sales battle in South Wales in full swing and city pride at stake, Duncan is confident Cardiff's 66,000 students will help him win. The shopping centre is holding a student-only late-night event, with some shops offering discounts of up to 50%. Duncan gambles a week's worth of overtime on paying his staff to work late because he's counting on the students spending big in his shop, but will they?

Chris has made his reputation by keeping one simple rule: 'Everything One Pound', but out of the 5000 products he sells, one or two in each store cost more than a quid. They're called Manager's Specials, and are the latest 'must-have' product. This week, one of the Manager's Specials is a pair of dancing water speakers. Retailing at £14.99, they're almost fifteen times more than his other products. But Manager's Specials are causing a backlash from some shoppers, and one makes a complaint to the Advertising Standards Authority. Chris is adamant he's doing nothing wrong, but what will the Advertising Standards Authority say?

As the end of October draws ever closer, will Swansea or Cardiff win the inaugural title of Best Halloween Pound Shop in South Wales?

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Pound.Shop.Wars.S02E05.HDTV.x264-C4TV
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Season 02, Episode 04 -“Multi-Price Battle″
Poundworld owner Chris Edwards decides he wants a piece of the multi-price pie and believes that his team have now come up with a new brand that will stand out from his competitors called Bargain Buys.

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Pound.Shop.Wars.S02E04.HDTV.x264-C4TV
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Season 02, Episode 03 -“Forty New Shops″
Chris Edwards has some ambitious plans for expansion while his 87-year-old mother attempts to keep up with the latest products.

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Pound.Shop.Wars.S02E03.HDTV.x264-C4TV
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Pound.Shop.Wars.S02E03.720p.HDTV.x264-C4TV
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Season 02, Episode 02 -“Battle of the Loom Bands″
Poundworld CEO Chris Edwards spots a lucrative hole in the market when his granddaughter Olivia tells him about the latest craze to sweep the nation’s playgrounds – loom bands. For the uninitiated, these colourful elastic bands are sold by the pack, and used to create home-made friendship bracelets, keyrings, toys and more. Chris decides to order one million packs, and his gamble pays off when sales rocket. However, as stock begins to run low, Chris faces a dilemma. Ordering another million packs from his Chinese supplier will mean a six-week wait for delivery, by which time the retail craze might have passed, leaving him with surplus stock – a mistake he’s made in the past. Meanwhile, an increase in the national minimum wage hits the company’s finances hard, so Commercial Director Ian Hamilton embarks on a cost-cutting mission, and has his heart set on making savings in the firm’s warehouses – much to the distaste of the warehouse management team.

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Pound.Shop.Wars.S02E02.HDTV.x264-C4TV
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Pound.Shop.Wars.S02E02.720p.HDTV.x264-C4TV
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Season 02, Episode 01 -“Trouble in Scarborough″
The documentary series following the fortunes of family-run retail business Poundworld returns, picking up with CEO Chris Edwards as he plugs the hole left behind after one of his top managers and three members of his senior staff team defected to a competing store. Chris immediately sets about filling the gap by promoting his sharpest young prospects, and hopes new area manager Stacey Mitchinson will be able to improve the decline in standards at the Scarborough branch, where staff morale and sales have fallen to an all-time low. Meanwhile, at Burnley’s more successful Poundworld, store manager Geoff Heathcote is forced to come up with a impromptu strategic response when a rival establishment next-door starts undercutting Poundworld, and begins offering customers coffee and croissants alongside the usual bargains

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Pound.Shop.Wars.S02E01.Trouble.in.Scarborough.PDTV.x264-JIVE
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